Tahini Market Growth Strategies, Regional Trend Forecast till 2032

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The global trend towards healthy eating habits and rising popularity of Mediterranean cuisine are key factors driving market revenue growth.

The global tahini market had a size of USD 2.12 Billion in 2022, and it is projected to reach USD 3.58 Billion by 2032, exhibiting a rapid revenue Compound Annual Growth Rate (CAGR) of 6% during the forecast period. Market growth is primarily fueled by the worldwide shift toward healthier eating habits and the increasing popularity of Mediterranean cuisine. Tahini, a paste made from crushed sesame seeds, is a fundamental ingredient in Mediterranean foods like hummus, baba ganoush, and falafel. Not only is tahini known for its creamy and nutty texture, but it also serves as a rich source of plant-based protein, healthy fats, and essential vitamins and minerals.

Furthermore, the surging demand for plant-based foods is a significant driving force behind the market's revenue expansion. As more individuals become aware of the benefits of a plant-based diet, vegetarianism and veganism are on the rise. Tahini is gaining prominence as a crucial component in many vegan and vegetarian dishes, serving as an excellent alternative to animal-based protein sources.

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Competitive Landscape:

  • Halwani Brothers Company
  • Prince Tahina Ltd.
  • Al Wadi Al Akhdar
  • Krinos Foods LLC
  • Grecian Delight Foods Inc.
  • El Rashidi El Mizan
  • Hadiklaim Date Growers Cooperative
  • Dipasa USA, Inc.
  • Quality Food Products
  • O. Ghandour Sons

Tahini, a paste made from ground sesame seeds, has gained popularity as a versatile and nutritious ingredient in various cuisines, particularly Middle Eastern and Mediterranean. The growth of the tahini market was attributed to several factors:

  • Health and Wellness Trends: Tahini is perceived as a healthy ingredient due to its high content of healthy fats, vitamins, minerals, and protein. As consumers increasingly prioritize health and wellness, tahini has gained recognition as a nutritious food.
  • Rising Vegan and Vegetarian Populations: The growing number of vegans and vegetarians has led to increased demand for plant-based protein sources, and tahini, being a plant-based product, fits this trend.
  • Ethnic Food Adoption: The increasing popularity of Middle Eastern and Mediterranean cuisines in various parts of the world has led to greater use of tahini in both traditional and fusion dishes.

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Tahini Market Segmentation

Product Type Outlook:

  • Hulled Tahini
  • Unhulled Tahini

Application Outlook:

  • Sauces Dips
  • Hummus
  • Bakery Confectionery
  • Others

Distribution Channel Outlook:

  • Supermarkets Hypermarkets
  • Convenience Stores
  • Online Retail
  • Others

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